From System to Platform

Scaling Ethos at GE HealthCare | Elisa Design Summit

The Talk

How a design system became a lever for platform strategy. I unpacked the organizational change required: rebuilding trust and operationalizing a central service model.

The Playbook:

Key Frameworks

Engagement Model

Mapping the Touchpoints

Scaling isn't just about shipping code, it's about structured engagement. We mapped the entire "Design-to-Delivery" lifecycle to ensure teams are supported at every touchpoint.

Governance Logic

The Decision Matrix

We don't build everything. We use a rigorous decision matrix to filter requests, ensuring the core team only maintains components that serve the entire enterprise.

Shifting the Metric

Moving from Component Usage to Business Impact

A shared platform is only valuable if it scales. We shifted our focus from the technical foundation to the operational infrastructure required to support a global portolio.

By treating governance as an enabling service, we aligned execution across the enterprise. This synchronization has realized $12.5M in efficiency to date, scaling toward a projected $38M impact, transforming a centralized capability into a strategic lever for velocity.

2026 Projected Value

$38M

Efficiency savings realized via shared component reuse and engineering reduction.

Products (3x Growth)

45

Scaling from 14 to 45 products across the enterprise in Year 1.

Global Team Size

51

Leading Engineering, Product, and UX talent across 3 countries and 2 continents.

Enterprise Scale

Edison Design System →