From System to Platform

Keynote / Elisa Summit / Helsinki

The Keynote

The Thesis

Scaling a design system is not a tooling problem. It is an organizational one. In this keynote, I unpack the 'Resistance Matrix,' a framework for identifying blockers, funding governance as a service, and driving $38M in efficiency.

Aligning the Enterprise

The Pitch: How to unify a global, multi-disciplinary organization. Moving beyond design consistency to true business alignment, breaking down silos across a massive portfolio.

From Foundation to Platform

The Pitch: The journey of maturity. How to evolve a design system from a simple component library into a centralized, orchestrated platform that drives digital transformation.

Operational Scale

The Pitch: Building the operational structures to support infinite scale. Moving from policing UI to creating the operational structures that allow thousands of teams to build faster without breaking the system.